Saturday, September 10, 2011

Sprint offering Unlimited Data Plan for iPhone 5

The financially ailing Sprint Nextel may offer consumers a solid reason to use its services this fall - an unlimited data plan for the iPhone 5.

Sprint will become the U.S.'s only wireless carrier to offer unlimited data for the iPhone 5. Sprint currently offers unlimited data and voice for $99 a month for some smartphone models.

AT&T and Verizon will offer the phone with tiered pricing plans. AT&T's plan ranges from 200 megabytes of data for $15 a month to 4 gigabytes for $45 a month. Verizon's plans range from $30 for 2 gigabytes to $80 for 10 gigabytes. Both offer unlimited voice plans for the iPhone for $69.99 a month. AT&T scrapped its $30 a month unlimited data plan in June 2010. Some veteran AT&T customers were grandfathered in under the unlimited data plan.

Offering a competitive advantage could surely boost Sprint's fortunes. The carrier lost $847 million in its most-recent quarter as customers flocked to its two larger rivals to access the iPhone, the best-selling smartphone on the market. But Sprint and its investors have lately had reason to be optimistic. In addition to getting the iPhone, Sprint is also seen as a beneficiary of the Justice Department's lawsuit to block the AT&T/T-Mobile merger.

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