LG Electronics alliances with YouTube and CinemaNow

LG Electronics has announced new alliances for its Network Blu-ray Disc Players. The company is now adding CinemaNow and YouTube to its lineup.

Netflix was LG's first partner on the instant-streaming front. In fact, LG was the first manufacturer to stream movies instantly from Netflix on a Network Blu-ray Disc Player. By adding CinemaNow's library of TV shows and videos - and YouTube's viral video community, LG is trying to boost the sale of its new Blu-ray products at Consumer Electronics Show in Las Vegas.

According to Tim Alessi, LG's director of product development, millions of U.S. consumers view and download movies or TV shows through the Internet, and they are demanding easier ways to access content and more home-entertainment options.

From Blu-ray to instant streaming, from Netflix to CinemaNow and YouTube, LG is bridging the gap between packaged media and video-on-demand services to provide entertainment solutions for consumers' demand for content.

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