Saturday, January 31, 2009

YouTube all set for Hollywood Partnership

According to New York Times, YouTube and the William Morris Agency are nearing a deal that would put the Hollywood talent broker's clients in YouTube productions.

The YouTube deal would reportedly give William Morris clients an ownership stake in the videos they create for the popular video Web site. William Morris represents the likes of actors Denzel Washington and Russell Crowe and producers Michael Bay and J.J. Abrams.

An agreement would give the agency's clients, which also include musicians and other celebrities, access to at least 100 million viewers, the latest figure comScore offered for YouTube traffic.

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